We’d like to say a huge thank you to everybody who voted for us in the Pure Beauty Awards earlier this year.

The winners were announced at a lavish ceremony held at the Savoy on October 27th, and Pall Mall Barbers is thrilled to announce that our Cooling Gel received the Highly Commended Award in the Best New Men’s Shaving & Beard Product category!

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We were up against some tough competition and high street brands, so to receive this recognition is really exciting – especially in our 120th anniversary year!

About the Pure Beauty Awards

The Pure Beauty Awards acknowledges the best products in grooming and beauty. Every year, the Pure Beauty Awards celebrates innovation and the most efficacious product launches with their shortlists – and the voting is down to industry professionals and you, the customers who use and love the products. Read the full list of winners here.

Cooling Gel

Our Cooling Gel is part of our barber-grade 5-Step Professional Shave System. Used after shaving it soothes irritation and redness and takes the sting out of angry skin with a refreshing burst of aloe vera gel. Containing a combination of amino acids (the building blocks of proteins) and anti-inflammatory bisabolol, it begins to restore the skin immediately after shaving.

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A tip straight from our barbers: If you find shaving painful, mixing a pump of Cooling Gel with our Shave Cream will help cool the skin during shaving and reduce any irritation you experience. Follow with Post-Shave Balm to restore and repair the skin.

Thank you again for your continued support!

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