Over the years, that story has travelled beyond the barbershop. Pall Mall Barbers has appeared across British television, radio, national press, international publications, sporting occasions, business conferences and brand events.
From BBC programmes and a visit from Prince William to Champions League finals, Cage Warriors, Queen’s Club and collaborations with Hugo Boss, GQ and Mastercard, each occasion has introduced British barbering to a different audience.
Some moments have been about style. Others have been about business, confidence, culture or men’s wellbeing.
All of them form part of the Pall Mall Barbers story. Keep Sharp. Every Day.
A Modern Heritage on Media
The traditional character of Pall Mall Barbers has made its locations a natural setting for television, interviews, photography and editorial features.
Wood panelling, barber chairs, mirrors and familiar barbershop details provide a recognisably British backdrop without feeling like a staged set.
Pall Mall Barbers has worked with broadcasters, publishers and international organisations including the BBC, ITV, GQ, Hugo Boss, Mastercard, the Champions League, Google, Facebook, BMW, Club Wembley and the World Retail Congress.
The role of Pall Mall Barbers within these projects varies. At times, the barbershop provides the setting. At others, the brand contributes commentary, event experiences, grooming knowledge or the perspective of founder Richard Marshall.
A Royal Visit to Pall Mall Barbers
On 14 February 2019, Pall Mall Barbers welcomed Prince William, then The Duke of Cambridge, to our Paddington barbershop. The visit formed part of a day focused on men’s mental health and the organisations helping men speak more openly about how they are feeling.
During his time at Pall Mall Barbers, Prince William met people involved in barber-led mental health awareness and discussed the role barbershops can play as familiar places for conversation.
The visit received coverage from the Royal Family, ITV, ABC News, Good Morning America, People, Royal Life Magazine and publications in the UK and overseas.
Television and Broadcast
BBC One News
Pall Mall Barbers appeared on BBC One News in coverage exploring men’s grooming and the continued place of traditional barbering within modern British life. The feature introduced a national audience to the working environment of a London barbershop and the role grooming continues to play in confidence, presentation and everyday preparation.
BBC Arts with Dr Alun Withey
Historian Dr Alun Withey visited Pall Mall Barbers Fitzrovia for a BBC feature examining the history of barbering and shaving. The traditional interior of the barbershop provided an appropriate setting for a programme connecting the history of the barbering trade with its continued relevance today.
BBC One’s The One Show
Pall Mall Barbers has been featured in connection with BBC One’s The One Show. The barbershop offered a recognisable London setting for a programme bringing everyday British stories to a national audience.
Sunday Brunch
Pall Mall Barbers appeared on Channel 4’s Sunday Brunch as part of an on-air beard feature involving presenter Tim Lovejoy.
Daily Politics
Pall Mall Barbers also appeared in BBC political programming connected with Movember.
BBC Radio and BBC Sounds
Pall Mall Barbers has also appeared in BBC audio programming, including BBC Group Chat.
Over the past 10 years, we have worked with the world’s most iconic brands and press such as Google, Jack Daniel’s, Hugo Boss, World Retail Congress, Club Wembley, Master Card, Champions League, BMW, Facebook and many others.
Press Coverage
Pall Mall Barbers has been covered by British newspapers, business publications, grooming titles, lifestyle media and international news organisations.
A barbershop can tell more than one story. It can be about grooming, business, British heritage, confidence, men’s wellbeing, changing social habits or the way a traditional trade continues to move forward. Pall Mall Barbers has appeared across national newspapers, business publications, grooming titles and international media.
British and International News
- BBC
- ITV News
- Evening Standard
- The Independent
- The Daily Mail
- The Telegraph
- The Times
- ABC News
- Good Morning America
- People
- TF1 INFO
Business and Entrepreneurship
- British Library Business & IP Centre
- GOV.UK
- Retail Week
- World Retail Congress
- ON IN LONDON
- The Resident
Men’s Style and Grooming
- The Gentleman’s Journal
- The Manual
- The Grooming Guru
- The New York Times T Magazine
- The B. Mag
Featured Editorial Coverage
The Gentleman’s Journal
Richard Marshall contributed advice to The Gentleman’s Journal on maintaining a strong haircut and managing your appearance between appointments. The feature covered subjects including choosing the right barber, planning regular maintenance and using suitable grooming products.
The point was straightforward. A sharp appearance is easier to maintain when you have a clear routine.
The Manual
The Manual spoke with Richard Marshall about thinning hair, receding hairlines and the haircut choices men may consider as their hair changes. The feature approached the subject without embarrassment or unnecessary judgement. The right decision depends on the individual, his hair, his routine and how he wants to present himself.
ON IN LONDON
ON IN LONDON featured Richard Marshall’s journey from beginning work in a barbershop at a young age to developing Pall Mall Barbers. The interview covered barbering, entrepreneurship, business growth and the decisions involved in building a modern men’s grooming brand around a long British heritage.
British Library Business & IP Centre
The British Library documented the growth of Pall Mall Barbers as a business story. The feature explored how a traditional barbering name developed for the modern market while maintaining a clear connection with its heritage.
Events and Collaborations
A Pall Mall Barbers pop-up is not there to fill space.
It gives people something practical.
A reason to stop. A place to talk. An opportunity to prepare properly before getting on with the rest of the day.
Pall Mall Barbers has taken its pop-up format into sporting venues, offices, conferences, retail spaces, embassies and international events. Public records include work connected with Mastercard, Hugo Boss, GQ, Foot Locker, the NBA, Cage Warriors, Retail Week and the World Retail Congress.
The setting changes.
The standard should not.
Sport and Live Events
Cage Warriors
Pall Mall Barbers has been a long-term supporter and sponsor of Cage Warriors. The pop-up barbershop appeared at several UK events, including Cage Warriors 80, Cage Warriors 92 and Cage Warriors 106. At Cage Warriors 92 at The O2, the event included complimentary haircuts and beard trims for attendees.
Professional sport demands preparation. Your appearance is part of how you show up.
UEFA Champions League Final, Milan
Mastercard invited Pall Mall Barbers to bring an authentic British barbershop experience to the 2016 UEFA Champions League Final in Milan. The pop-up gave supporters a chance to prepare for the occasion with classic grooming services and football-inspired hair designs.
UEFA Champions League Final, Cardiff 2017
Pall Mall Barbers returned for the Champions League Final in Cardiff in 2017 as part of another Mastercard activation. Supporters could choose a familiar haircut or football-inspired scalp artwork created for the occasion.
Cinch Championships at Queen’s Club
Pall Mall Barbers operated a pop-up barbershop at the Cinch Championships at The Queen’s Club in London. The experience brought practical grooming into one of the capital’s established summer sporting occasions.
NBA Crossover
Pall Mall Barbers took part in NBA Crossover, an event bringing basketball together with music, gaming, fashion and footwear. The collaboration placed barbering within a wider conversation about identity, personal style and the cultural influence of basketball away from the court.
Fashion and Brand Collaborations
Hugo Boss and GQ
Pall Mall Barbers collaborated with Hugo Boss and GQ at the Hugo Boss Sloane Square store. The event brought barbering, menswear, fragrance and personal presentation into one experience.
Mastercard
The Mastercard collaborations in Milan and Cardiff showed how the Pall Mall Barbers pop-up could operate within a large international sporting event without losing the character of a working British barbershop.
Business and Workplace Events
Regent’s Place Pop-Up, 2018
Pall Mall Barbers brought its pop-up format to Regent’s Place for people working across the business campus. The idea respected a common workplace problem. Time is limited. The working day moves quickly. Personal maintenance is often pushed aside until it becomes another thing to manage.
Retail Week Live 2018
Pall Mall Barbers was invited back to Retail Week Live in 2018 following its appearance at the previous year’s event. Three barber stations formed part of the two-day conference at the InterContinental London at The O2, providing a practical experience for attendees and a natural place for conversation between sessions.
World Retail Congress 2018
Pall Mall Barbers took its pop-up barbershop to the World Retail Congress in Madrid from 17 to 19 April 2018. The three-day event included haircuts, beard trims and wet shaves for attendees.
Xerocon 2022
Pall Mall Barbers brought its event format to Xerocon London in 2022, connecting with accountants, technology professionals, business owners and the wider small-business community. Before the full case study is published, the venue, dates, participating partners and approved visual assets should be confirmed internally.
St Mary Axe
A St Mary Axe event appears within the internal Pall Mall Barbers collaboration list.
Wellbeing and Community
Trim and Talk
Pall Mall Barbers and BloomsYard created Trim and Talk, an event bringing grooming, hot drinks and conversation together. The purpose was not to make men’s wellbeing feel formal. It was to create a comfortable reason to stop, take care of yourself and talk.
Eden Charity Day
Eden Charity Day forms part of the earlier Pall Mall Barbers event archive.
Frequently Asked Questions
Has Pall Mall Barbers appeared on television?
Yes. Pall Mall Barbers’ public archive includes appearances connected with BBC One News, The One Show, BBC Arts, Sunday Brunch and Daily Politics.
Did Prince William visit Pall Mall Barbers?
Yes. Prince William visited Pall Mall Barbers Paddington on 14 February 2019 as part of engagements focused on men’s mental health.
Does Pall Mall Barbers provide pop-up barbershops?
Pall Mall Barbers has taken its pop-up format to workplaces, sporting events, conferences, retail activations and international events. The available format depends on the venue and project requirements.
Which sporting events has Pall Mall Barbers worked with?
Publicly documented examples include Cage Warriors, the UEFA Champions League Finals in Milan and Cardiff, NBA Crossover and the Cinch Championships at Queen’s Club.
Can Pall Mall Barbers locations be used for filming?
Pall Mall Barbers locations have previously been used for television, interviews, photography and historical features. Availability, permissions and commercial arrangements should be confirmed in advance.
Can Richard Marshall contribute to an interview?
Press requests may cover British barbering, entrepreneurship, business growth, men’s grooming, confidence, retail or the Pall Mall Barbers story.
British Heritage. Ready for What Comes Next.
Pall Mall Barbers’ name has travelled from the barber’s chair to television studios, sporting venues, workplaces, conferences and international events.
The audience changes.
The surroundings change.
The importance of showing up properly does not.
Pall Mall Barbers®
Keep Sharp. Every Day.
ARTICLE REFERENCES:
https://www.pallmallbarbers.com/events/pop-barbershop-cage-warriors-92/
