So, want to step up your style but not sure how? Then you’ve come to the right place. Award-winning Savile Row Tailor Alexandra Wood and Pall Mall Barbers have joined forces once again to share their insider tips. Deep down, it’s the thing every man dreams of – getting that double-take as he makes his way down a crowded street, and for all the right reasons! It’s no secret that what a man wears and how he’s groomed will dramatically impact his self-confidence, his career success – even his love life! That’s not an opinion, it’s a scientific fact. A study conducted by Kelton Research shows that well-dressed men are viewed as sexier, smarter, more successful, and more well-liked than poorly dressed men. They also fare better in relationships, according to the study!

Suits: This one’s a must!

Shake things up with a petrol blue suit. It is, without doubt, the most flattering colour, soft but striking enough to make every man look stylish.  A wardrobe must-have.

Ties: Knot to be forgotten!

Never underestimate the power of a cleverly selected tie. A silk textured tie and or pocket square can amp up your look in an instant and let people know that you’re a man who pays attention to detail.

Socks: Do NOT fade to black!

A pop of colour can add polish and personality to any outfit while keeping you sharp and on point in the fashion stakes.

Shoes: Start on the right foot!

The shoes you wear have a significant impact on first impressions and can destroy an otherwise stylish look. Whether smart or casual, scuffed uncared for shoes say that you’re not that bothered about your appearance.  Give them a shine and add a new pair of laces from time to time.

Posture: Say “ouch” to the slouch!

This seems obvious but men often forget about their posture which can ruin the line of a suit or jacket.  The easiest way to get it right is to stand against a wall, roll up until all of your body is in contact with it then slowly walkway. This ensures that whatever you are wearing will look impeccable.

Confidence: If you believe it, they will too!

There’s no point in wearing a terrific outfit if you feel self-conscious in it.  Always choose clothes that work for you and your lifestyle, skin tone and personality and if in doubt, hire a good stylist.  It might seem like a luxury but it could save you a fortune in the long run.

Haircut: Keep it sharp!

Maintenance for your look is vital. You should visit your barber every 3-4 weeks for a trim and tidy up. If you’re growing your hair into a new style, the shaping will allow you to always look your best. You’ll feel great too, because staying sharp gets you noticed.

Beard Trim: Not too long, not too short.

Beards are in no danger of going out of style. But they are in danger of making you look unprofessional when hairs start to grow in different lengths. The hair growth cycle means that hairs grow at different rates, and everyday shaving keeps them down – whereas growing them into a beard you’ll find the odd random outliers more frequently. Your barber can keep your beard in tip top shape.

Hair Styling: Use the right product!

Using the right styling product for your look will work wonders for you. For a slicked-back style, pomade works best as it adds shine and light hold. For a messy, undone look, use workable paste – it holds style for longer with just a touch of shine, which is especially useful to make you look reliably unkempt.

Beard and Moustache Care: It should smell as good as it looks!

Once your beard passes ‘overgrown stubble’ length, you really need to use beard oil. The beard will draw moisture away from the skin, leaving you dry and at risk of flaking. Working a pump of oil into the beard (and skin beneath) daily will replenish that moisture, and keep your beard looking and feeling healthy.

If you’ve got a longer moustache or find that stray hairs have minds of their own, use a touch of moustache wax. Warm a small amount between the fingers and smooth over hairs, followed with a comb or twizzling the ends of your mo into shape.